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PR Firm Says It Ghost-Wrote Thousands of Op-Eds in Major US Papers

Laura Bentz of Keybridge Communications describes her company as a boutique PR firm—founded by a former writer for the Wall Street Journal—that specializes in writing and placing op-eds. With some of the country’s most influential trade groups and global corporations as clients, we run many of the major op-ed campaigns in the US. We place roughly 3,000 op-eds per year.
  • Category: Media
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USA Today Helps Mylan Sell an Extortionate Price for EpiPen

“Under Fire, Mylan to Offer Generic EpiPen for 50% Less,” was USA Today‘s headline (8/29/16). That depends on when you start the clock. The drug-maker announced that it would be selling an unbranded version of the lifesaving anti-allergy device for $300 for a two-pack.  That’s actually a little more than a 50 percent reduction from the current list price; a two-pack of EpiPens generally sells for $608.
  • Category: Media
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